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Twitter and Media- Google+ and Journalism, ten ways 6 July 2011The social network of Google, Google+, has been launched and already a lot of discoveries are made. Journalists can use it too and perhaps in a more accessible way, like a tool, than Facebook or Twitter. Sarah Marshall gives several ways to make use of the toolbox that the new service offers. And of course, […]
- Social media are for business 1 July 2011I just remembered when during the Social Media Club meeting one journalist was saying not to believe the internet would be there in a couple of years time this myst have been naivity or was he just closing his eyes as a change was imminent? Media are business nowadays and nobody can hide from that […]
- ‘Duty-content’ king? 30 June 2011During the workshop of Social Media Club Utrecht, Netherlands, on 29th June 2011 the theme was Social Media and journalism. Elvira van Noort emphasised that during her internship in 2005, various journalists did not believe in internet at all and that the editorial desks of the internet and print departments were separated. Nowadays, the line […]
- Is internetdata of one service different to another? 26 April 2011Telecom provider KPN in The Netherlands is about to charge an additional fee for services such as Facebook, WhatsApp, Skype, online video… in order to cope with the increasing data traffic that smartphones and other mobile-ready equipment are causing. This means that a subscriber will pay to be online and additional to it, for certain […]
- Are Journalists Using Social Media? 13 April 2011Jackie Lampugnano askes herself how journalists are using social media. With Matt Lindner she had a conversation on his opinion about this issue. And it is basically so simple. Journalists are looking for story ideas and soacial media are a heartbeat of what is being said around and it is easy to make selection or search. […]
- Google+ and Journalism, ten ways 6 July 2011
Tag Archives: facebook
Marketing tip: sampling works
Do you like to get free product? Do you like to try before you buy, so you know what you will get and what the results are? Why would other people not experience these results? That’s why sampling is powerful. … Continue reading
Super Bowl advertisers pulling back
The hype of every year is the advertising at the Super Bowl. This year, influential advertisers change their mind and are opting for different marketing strategies. Social media is an important alternative, as is relationship marketing. In short: the companies … Continue reading
Posted in Business, Sport
Tagged Advertising, facebook, One-way traffic, Relationship marketing, Retailing, Social media, Super Bowl, Wired
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UK Twitter Users Follow the 79/7 Rule
Nielsen has published that in the UK, Twitter Users Follow the 79/7 Rule. This means that of the users, heavy users are spending 79% on the time on twitter, and make 7% of the visitors. Interesting is the comparison with other … Continue reading
