UK Youth Food Programme Cuts “double-whammy”

Kelloggs bran flakes

Image via Wikipedia

The UK is planning so sober up its recently-launched 3-year campaign Change4Life, which aims to get children under 12 to eat healthier. The campaign compares a stone-age family hunting for food with a modern family dealing with youtube and games. The campaign also is adopted by Kelloggs and PepsiCo – but there is criticism towards the decision as relying on the food industry to run the campaign may work against the ultimate goal to decrease the obesity rate. According to Food Ethics magazine, children risk increasingly insufficiency in their food.

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About joostboers

My passion? Being independent of other people's decisions. I'm horrified with what happens to pensions, or to see that people at relatively are put aside the economy because they simply are too old... at the age of 45+. Do you want to escape this threadmill too? Take action. You can do it.
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